Best Game Trailer – Batman Arkham Knight?

Could this be the best game trailer ever? It makes the Batman movie trailers look weak….

There is a really cool teaser of ‘The Batmobile Experience’ on the official website. By the looks of the car in the teaser I am surely waiting to see what this will be about. Stay tuned and you can also pre-order the game here now

Batman Arkham Knight




Pixel Press – Draw your own video game


What an amazing idea?!

Pixel Press seem to be determined to take apps and gaming to the next level. This activity, of being able to draw your own video game and also sharing it with the others, will first time allow people to bring a personalized game to life. One can simply draw a video game and instantly customize and play + share it.

The only barrier that we all have been facing all this time is coding and Pixel Press seem to have taken care of that in the pre-defined coding in the app. This is perhaps not an easy task and I am curious to see what/how many patterns the app will be able to reproduce.

Creators will be rewarded via feedback of their friends and the community. Of course, each game will have its core features such as high scores, best completion times and also points earned via collective participation.

The only barrier at the moment is that it does not allow you to draw in the app yet. One can either draw on paper or drop the sketch sheet into Photoshop or Illustrator to draw fine lines, and then use that from the photo library on the device.

How it works?

Download a 2 page PDF, one page will be a pre-formatted grid (like grid paper, just a special version built for Pixel Press) and the other page will be a set of simple instructions. The instructions will show you which shapes represent each level component. For example a box represents terrain, and an x represents a spike. It’s a bit more complex than that, but overall it’s very simple. The instruction sheet also lets you know physics rules such as how far the player can jump, and other important details.

Pixel Press recommended using a heavy card stock so that the “flatness” of the paper is consistent and you don’t bend or tear it while drawing & erasing.

Once you have your level drawing complete, you just need to take a picture of it with your iPad or iPhone and it is converted into a digital level that you can instantly play and start testing. You can get more details in the Questions section on their site.

Launch & cost

It is fighting for funds on Kickstarter (launching May 7th) to build out the entire app, and we can expect Pixel Press to be available in Q4 2013. The cost can be up to $9.99 for the full version and up to $1.99 for the lite version.

To back this project on Kickstarter visit

MINI’s first ever 360° unassisted backflip


An epic stunt by daredevil Guerlain Chicherit and yes we can’t wait to see what the ‘Landing Soon’ will be all about.

Find out more about John Cooper Works family on

More to follow..

Water Projection Mapping by Gillette

A beautiful Water Projection Mapping in Boston, USA by Gillette to wish Team USA good luck for the Olympics. The projection mapping was done right after the opening ceremony and the best thing was how water vapour was used to make it look so cool. hologramic…. so much more real and different than the usual animation by projection mappings done in the last few years.

Credit goes to BBDO, New York!

“Touch your webcam” – Interactive banner ad by VW

Volkswagen released an interactive banner ad in Brazil for its Tiguan model where the user is required to give its web camera the permission to interact with the banner ad. The ad has a call to action asking users to “Touch their webcam”. Upon touching it the users hears the sound of the engine starting with the message revealing that the journey is easy and begins with a simple touch instantly.

Done by AlmapBBDO, Brazil, it is a clever way to involve the users to engage with a banner ad. Banner ads in automotive sector today are getting monotonous unless a large online space is bought to make it an interactive playground for the users.

This ad is really clever and utilises the small space to deliver a different experience and big in terms of word-0f-mouth. I feel the ad is so awesome that it could have incorporated a share button somewhere to share this ad if possible.

To enjoy the ad for yourself visit or watch it on (for some reason the YouTube video is not allowed to be embedded, hence sharing the link)