‘Game of Thrones’ Fan Tweets Turned into a Digital Iron Throne

Of course HBO did this. Of course they chose the right partner to do this as well – 360i.

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#TakeTheThrone is the hashtag for the latest Season 4 of Game of Thrones on HBO. With its agency 360i, HBO launched a website where all the conversations online on key networks Facebook, Twitter and Instagram featured with the #TakeTheThrone transforms into a digital throne. More than 6 million people watched the fourth-season premiere and tweeted enough to make this beautiful digital throne which animates into a throne of 1000’s of ‘word’ swords in this case.

The website is quite heavy since it is loaded up with so much content and every click on the sword displays content based on what network is selected on the footer i.e. Twitter, Facebook or Instagram. Viewers can further share this content on social networks and also add their own content featuring the #TakeTheThrones to add more swords to the throne 😉 Participants can also win a trip to San Diego in July to get a chance to sit on ‘The Real Iron Throne’ at Comic-Con.

It is a brilliant and simple idea to use the hype and content online and reflect it in such an interactive way featuring the main hero of the show – THE THRONE.

I hope this website continues till the end and transforms words into the real winner of the throne. So far, I guess I will see Khaleesi on this website 😉

Check it out for yourself here and read through some really cool posts by GOT fans http://takethethrone.com/


SXSW Blippar Coasters


Yes! Blip this NOW….so you can relate better to my comments below:-

I am not at SXSW, but have been following their activity online and spotted this really cool Blippar news online. Blippar have placed ‘blippable coasters’ at bars which bring miscellaneous content to life.

Blippar has grown over time and providing even richer functionalities today compared to their launch a few years ago. It is great to see that they did not only survive the Augmented Reality marketing space but are also leading it today and setting trends.

Layers that appear after Blipping


An animated layer with various interactive CTAs appears. It is more of a Blippar advertising, expressing ways in which their services can be used. Here is what the icons do –

Rocket icon – It appears out of the frame and starts shooting random 3D-like objects around it supported with background sound effects.

TV Screen icon – Loads a video showing a snapshot of Blippar case studies

Equalizer icon – Loads 3 playlists and an animated equalizer

Instagram icon – Shows a carousel of 3 images

Bubble icon – Displays the quote shown above

Bag icon – Loads 3 heels in 3D (pretty random)

Dots icon – Folds out to the left and reveals 4 more icons to follow Blippar on Facebook, Twitter, call or email.

Basically, this a clever way to show the possibilities and make the participants understand how much data can a tiny piece of cardboard reflect and host.

‘What’s under your beer’ – well a lot as you can see 😉


Instagram – from the ’80s

Too ‘retro’ for 2014 but a really nice video remembering the ’80s. Well thank god it never happened in the ’80s! I love the way it ends ‘What the hell is the world wide web?’

What the f*** is my Twitter Bio?

I mean, seriously! WTF is my Twitter Bio?

Well, I have a pretty simple one – ‘Keep calm and catch ’em all’ with a background of horses running in full speed. Just for some personal reasons that I would not want to reveal on my blog.

But hey, if you have been struggling with what to come up with for your Twitter Bio worry not, because the internet finally has a Twitter Bio generator for you to have some ‘fun’ with. Below are some of my favorite ones….totally hilarious!

Get one for yourself now http://whatthefuckismytwitterbio.com/

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Car Tube – What happens on the road, stays on the road!

This is not for real but if this does happen, will be well cool in a way 😉

Drones do the ‘Harlem Shake’ at SXSW


Red Bull Kluge – The Athlete Machine