Interactive Billboard by Cinemax in NYC

Strike Back, Cinemax launched an interactive billboard in New York. Built in a form of a SuperWall with eighteen 46 inch screens to give a multi-layered experience. It plays videos across all the screens, captures people’s movement and reacts as people pass by. On lookers can interact and engage with the content to learn more about the Strike Back series.

[vimeo http://vimeo.com/27584986]

Why is it that NY always nails cool concepts?! Awesome, I love it!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s