Renault using Facebook connect cards at The Amsterdam Motorshow

For The Amsterdam Motorshow Renault is using RFID to attract more users to their Facebook page.

Renault installed Facebook pillars in front of their cars. Visitors at Renault stand receive a free Facebook connect card which is scaned on the Facebook pillar to share their offline car experience with their online friends.

The Amsterdam Motor show is largest automotive event of The Netherlands and 250,000 visitors could like Renault cars through a RFID Facebook card.


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